Published in: Tech Information

Publishing your app directly to production on the Google Play Console using an organizational account

Author softnextit

Published on: July 28, 2024

Publishing your app directly to production on the Google Play Console using an organizational account involves several steps. This process ensures that your app meets all requirements and guidelines before it becomes available to users. Here’s a comprehensive guide to help you navigate this process.

1. Set Up Your Play Console Organization Account

Create a Google Play Console Account

If you don’t already have a Google Play Console account, create one. This involves:

• Signing up on the Google Play Console website.
• Paying the one-time registration fee.
• Providing necessary information, such as your organization’s name and contact details.

Add Users and Assign Roles

Google Play Console allows you to add multiple users to your organization’s account. Each user can be assigned specific roles with varying levels of access:

1. Go to Settings: Click on the gear icon in the top-right corner.
2. Manage Users and Permissions: Select “Users and permissions” from the sidebar.
3. Invite New Users: Click on “Invite new user” and enter their email addresses.
4. Assign Roles: Choose appropriate roles (Admin, Developer, Marketer, etc.) for each user based on their responsibilities.

2. Prepare Your App for Publishing

Develop and Test Your App

Ensure your app is fully developed and thoroughly tested. This includes:

• Testing on various devices and screen sizes.
• Ensuring compatibility with the latest Android versions.
• Fixing all bugs and performance issues.

Prepare Store Listing

Create an engaging store listing to attract users. This includes:

• App Name: Choose a unique and descriptive name.
• Description: Write a compelling short and full description.
• Screenshots: Include high-quality screenshots showcasing your app’s features.
• Icon and Graphics: Upload a high-resolution app icon and feature graphic.
• Video: Optionally, include a promotional video.

3. Create a Release

Create a New Release

1. Go to the Play Console: Navigate to your app’s dashboard.
2. Select a Track: Choose “Production” from the “Release” menu.
3. Create a New Release: Click on “Create new release.”

Upload APK or App Bundle

Upload your app’s APK or App Bundle file. This can be done by:

• Dragging and dropping the file into the designated area.
• Or, clicking “Browse files” to select the file from your computer.

Add Release Details

Provide the necessary details for your release:

• Release Name: A name for your release (e.g., Version 1.0).
• Release Notes: Write notes about what’s new in this release.

4. Review and Roll Out

Review Your Release

Before rolling out your app, review all the details:

• App Content: Ensure your app complies with Google Play’s policies.
• Store Listing: Double-check your store listing for accuracy and completeness.
• App Signing: Enable Google Play App Signing if you haven’t already.

Roll Out to Production

Once you’re confident everything is in order:

1. Start Rollout: Click on “Start rollout to production.”
2. Confirm: Confirm your decision when prompted.

5. Monitor and Update

Monitor Your App’s Performance

After your app is published, use the Play Console to monitor its performance:

• User Ratings and Reviews: Respond to user feedback and reviews.
• Crash Reports and ANRs: Keep an eye on any crashes or ANRs (Application Not Responding).
• Statistics: Analyze install and engagement metrics.

Update Your App Regularly

Regularly update your app to improve its performance, fix bugs, and add new features. Follow the same process for releasing updates:

1. Create a New Release: Go to “Production” and create a new release.
2. Upload Updated APK or App Bundle: Upload the new version of your app.
3. Add Release Notes: Provide information about what’s new.
4. Roll Out: Start the rollout to production.

Conclusion

Publishing an app directly to production on the Google Play Console using an organizational account involves a series of well-defined steps. From setting up your Play Console account and preparing your app, to creating a release and monitoring its performance, each stage is crucial for a successful launch. By following this guide, you can ensure a smooth and efficient process, leading to a successful app launch on the Google Play Store.